Privacy Policy

Last Updated: July 2026

At Hued Soul, we value your privacy and are committed to protecting your personal information.

This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have regarding your personal data when you visit www.huedsoul.co.uk or place an order with us.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

When you use our website or place an order, we may collect the following information:

Personal Information

This may include:

Name
Billing address
Shipping address
Email address
Telephone number
Payment information (processed securely by our payment providers)
Order history

Technical Information

When you browse our website, we may automatically collect:

IP address
Browser type
Device information
Operating system
Pages visited
Time spent on our website
Referring website
Cookie and tracking data

2. How We Use Your Information

We use your information to:

Process and fulfil your orders
Deliver products to you
Process payments securely
Respond to enquiries and customer support requests
Send order confirmations and shipping updates
Improve our website, products and customer experience
Detect fraud and protect our website
Comply with legal and regulatory obligations

If you have opted in, we may also use your email address to send marketing communications about new products, collections and promotions. You can unsubscribe at any time using the link in our emails.

3. How We Share Your Information

We only share your information where necessary to operate our business.

This may include trusted third-party providers such as:

Shopify (our ecommerce platform)
Payment providers
Order fulfilment partners
Shipping and delivery companies
Analytics providers
Advertising platforms
Email marketing providers

These providers only receive the information necessary to perform their services on our behalf.

We do not sell your personal information.

4. Cookies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies help us to:

Keep our website functioning correctly
Remember your preferences
Understand how visitors use our website
Measure website performance
Improve our marketing and advertising

Where required by law, you will be asked for your consent before non-essential cookies are used.

You can also manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect how our website functions.

5. Analytics & Advertising

We use trusted analytics and advertising tools to better understand how visitors interact with our website and to improve our marketing.

These may include services such as:

Google Analytics
Google Ads
Meta Pixel

These services may collect information about your interaction with our website through cookies or similar technologies.

Where legally required, these technologies will only be activated after you have provided your consent.

6. Payment Information

We do not store your payment card details.

Payments are processed securely by our authorised payment providers using encrypted connections and industry-standard security measures.

7. Data Retention

We keep your personal information only for as long as necessary to:

Fulfil your orders
Provide customer support
Meet legal, tax and accounting obligations
Resolve disputes
Enforce our agreements

When your information is no longer required, it will be securely deleted or anonymised where appropriate.

8. Your Rights

If you are located in the United Kingdom or European Economic Area, you have rights regarding your personal information, including the right to:

Access your personal data
Correct inaccurate information
Request deletion of your personal data
Restrict or object to certain processing
Withdraw consent where processing is based on consent
Request a copy of your personal data

To exercise any of these rights, please contact us using the details below.

9. Data Security

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or disclosure.

While no online service can guarantee absolute security, we use trusted providers and industry-standard security practices to help protect your data.

10. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites. We encourage you to read their privacy policies before providing any personal information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, legal requirements or website functionality.

The latest version will always be published on this page with the updated revision date.

12. Contact Us

If you have any questions about this Privacy Policy or how we process your personal information, please contact us:

Hued Soul

Email: support@huedsoul.co.uk